Monthly Archives: January 2022

To grasp great customer experience (CX), one must first grasp the pitfalls that prevent successful implementation. Because no initiative, even one from the C-suite, can fix the costly mistakes that keep your brand from meeting your customers’ expectations. Let’s take a look at the following three biggest CX mistakes to avoid. Focusing on Transactional rather …

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Have you ever gotten a promotional email for a product you already bought? Was it three times on a website before you could talk to someone about a problem? It can be very frustrating for someone as a customer. Many companies treat their leads the same way: as names on a list, deserving of an …

Continue reading “How ABM Automation Can Transform Your Sales Cycle”

Encourage your social media followers to join your email list Share your subscriber list on social media Use a referral marketing incentive strategy Use social media ads to retarget active email subscribers Run social media contests to build email lists Use targeted email or social media campaigns Addition of live social media feed in your …

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The ability to target the right people is an essential component of successful email marketing campaigns. This requires the use of effective list management strategies and segmentation tools. This combination ensures that you are sending emails to those who have indicated an interest in receiving them, while also ensuring that those who have indicated an …

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As the adage goes, the customer is always right. And it’s true: whether you’re selling SEO services or cars, customer service is likely to be at the heart of your business. Therefore, providing superior customer service is an excellent way to distinguish you from the competition. While it is unlikely that you will have a …

Continue reading “5 Ways for Small Businesses to Provide Excellent Customer Service”

Facebook is one of the most popular social media platforms. Marketers can create their own pages and connect with potential customers and followers. Posts with valuable content, videos, and the classic organic post are the norm. Facebook also allows you to advertise your goods or services via paid ads. Keywords, interest signals, demographics, etc. can …

Continue reading “Facebook Marketing Tips You Can Use in 2022”

The effectiveness of SEO as a marketing tool depends on how well your target keywords rank on Google and other search engines. To get results, you must be in the top 10 and on Google’s first page. Why? According to a HubSpot study, 75% of users only looked at the first page of results. Here …

Continue reading “Best SEO Techniques for Your Business in 2022”

eCommerce automation is the process of automating certain aspects of an eCommerce business. eCommerce automation improves customer service, reduces costs, and increases productivity. Using eCommerce automation can help you automate many business processes and increase sales and ROI. This is why top eCommerce businesses are automating, and you should too if you want to improve …

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Email marketing’s impact goes far beyond inboxes. Email marketing is about reaching your target audience with relevant content. Marketing Automation Emails sent automatically generate 320 percent more revenue than non-automated emails. Emailmonday reports that 55% of companies use marketing automation. Less than 1% of emails are opened or clicked on a daily basis, according to …

Continue reading “Email Marketing Statistics You Need to Know”