Using heat maps is a must when presenting data in a visual manner. A wide variety of businesses use them to collect information about their customers. Heat maps made it possible to analyze DNA and map landscapes on other planets in our solar system. It is possible to use market research for commercial purposes, such …
Monthly Archives: May 2022
How to Choose the Right Sales Automation Platform
The acquisition of software with the appropriate set of tools is critical for the success of your company’s employees. The platform must be scalable, but it must not become bloated and cumbersome in the process. In sales automation software, businesses should look for the following features: robust datasets, robust outreach capabilities, streamlined usability, and outstanding …
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Role of Latent Semantic Indexing (LSI) in Powering Semantic SEO
Our ability to comprehend information is far greater than that of a search engine. In the end, they’re still computers and software that use logical processes, which is why they’re making progress in natural language processing. Search engines use semantics and various machine learning-based technologies to effectively comprehend the inferred meanings hidden in vast quantities …
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6 Tools to post to multiple social media sites simultaneously
It takes time to write with quality. It can feel like it takes “forever” to post on social media. Here are six different approaches that can cut 15 to 30 minutes off of your task, allowing you more time to concentrate on what is most important. Postling HootSuite ifttt.com Gremlin Social ManageWP Sendible.com Postling Using …
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6 Tactics for Your B2B SaaS Go-to-Market Strategy
In many cases, a product fails not because it’s flawed, but because it lacks an effective marketing strategy (GTM). In today’s technologically advanced economy, most companies compete for the same audience. There are over 15,000 SaaS companies, and your marketing strategy will determine your success. Gartner predicts the SaaS market will generate 170 billion dollars …
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The Most Effective Sales Coaching Strategies, Tips, and Methods to Boost Sales
Sales coaching is the process of assessing the skills and knowledge of sales personnel and then providing them with feedback in order to help them develop. This is often handled by sales managers. With the right sales coaching, salespeople can improve their selling abilities and close more deals. There are a number of ways in …
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Checklist for Cold Email, Designed to Raise Open Rates
When it comes to email marketing, many of us know that cold emails may be a nuisance. We’ve all experienced the freezing sensations that come with receiving a cold email in the course of our daily lives. It’s not as easy as it appears to write effective cold emails. You are going to need the …
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Email Marketing and Your Company’s Brand Voice
The look and feel of an email are only a small part of what is included in the branding of an email. A strong brand voice is also a strong brand identity. Your brand’s voice is shaped by the values and goals of your company, not by the products or services you sell. Email Marketing …
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Leveraging Facebook Features for marketing campaigns
For businesses using Facebook and Facebook ads there are quite a number of features on Facebook that could bolster your marketing. The social media platform has since evolved from being only a public space to connect with friends, to an online platform for marketing. As of today, Facebook boast of being the only social media …
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10 digital marketing device eBooks to help you reach your goals
Shoot The HiPPO: By Tom Bowden & Tom Jepson This book will help you become a better digital marketing manager. It focuses on making data-driven decisions in your company. Bowden and Jepson show how, in difficult situations, rational, data-driven decision-making can give way to gut instinct and personal opinion. They help us build a data-driven …
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