What is Email Click-Through Rate and How to Improve It?

Email marketing is still vital in any marketing strategy. A strong subscriber list with high-quality content delivered directly to their inboxes is one of the most effective ways to motivate your audience to act. To get the most out of your email campaigns, you should always track and compare your own KPIs to those of …

How to Email Undisclosed Recipients Using the iPhone Mail App

Learn how to use ensure that all recipients of an email remain anonymous to one another when using iOS 7 or later. Create an Address Book Entry for Undisclosed Recipients An Undisclosed Recipients contact enables you to add a group to the To field without disclosing any of the email recipients’ information. To configure it: …

How To Build A Better Email Marketing List

Building a contact list is a vital step before launching email marketing campaigns to reach and connect with prospects and turn them into customers. To build an effective list, marketers must first persuade consumers to sign up, then keep their attention by sending engaging content that encourages them to open branded emails. A company’s marketing …

How to Get Online Reviews for Your Business

Likely, you’re wondering how to get online reviews for your company. It’s actually quite simple. 1. Do Good Work Take customer feedback and reviews seriously to improve your service. Don’t forget to leave hints before you leave a client. Ask them how they heard about you to start a conversation. Mention how much business you …

4 Easy Steps You Can Take on How to Start an Email Marketing Campaign

Email marketing has long been a popular way for businesses to reach potential customers. Social media is king for attracting customers. A powerful tool for reaching the right people, email marketing continues to evolve. When done correctly, email marketing can nurture leads and keep current clients engaged. The most effective tactic for brand awareness, acquisition, …