5 Optimization Strategies to Getting Your Content on the First Page of Google SERP

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Achieving the top spot on the first page of Google’s search engine results page is no easy task (SERP). As long as you have the right strategy, you can achieve your goals. A number of tactics will be discussed in this post to help you get your content to the top of Google’s search results.

  • Comparing Competitor Pages
  • Optimize Your Internal Links
  • Discover Threshold Pages
  • Create More Quality Backlinks
  • Make Your Site Mobile-Friendly
  1. Comparing Competitor Pages

Your competitors may be to blame if your pages do not appear on the first page of search results. They’ve probably been strategic and effective in ways you haven’t noticed. In order to rank a page, Google takes into account more than two hundred different factors. Consequently, it is tough to pinpoint the exact reasons why your website isn’t doing as well as it should.

Take a look at your rivals and see what makes them successful. Investigate the landing pages of all the results that appear before your website in the search results list. Do some research and see how your page stacks up against others.

  1. Optimize Your Internal Links

Having good internal links helps Google better understand your website and uncover new keywords for which it may rank you higher. It is easier to develop credibility in your chosen subject areas if your pages are strategically and organically linked to one another. This can only be accomplished by linking pages together in a way that makes sense to the reader. Interlinking at random has the potential to be detrimental as well as useful. Determine if a link can provide value to the user’s landing page before deciding whether or not to include a link.

  1. Discover Threshold Pages

Between the positions of 11 and 20, the threshold pages are found. These pages will be much closer to the top of the search results if they are further optimized. A few tweaks to their content and keywords can help them ascend to the top of the search results page while receiving little to no traffic.

You should focus on improving the ranking of existing pages rather than creating new content. As a result, these pages are often easier to get to the top of the list. List your threshold pages and get to work improving their SEO friendliness, readability, and consistency of information.

  1. Create More Quality Backlinks

Despite the fact that Google recognizes over 200 ranking signals, quality links are the most important. Web page and blog post rankings are still closely linked to them. The only way to get high-quality backlinks and build a strong link profile is to create authoritative content that other websites and businesses will want to connect to. Brands are always on the lookout for new ways to connect with the right people via reliable websites.

  1. Make Your Site Mobile-Friendly

Having a mobile-friendly website is a must because more than half of all internet searches are now done on mobile devices. If you haven’t already done so, now is the perfect opportunity to do so.

Google began indexing mobile webpages more frequently than desktop pages at some point in the past, and this is when the search engine launched mobile-first indexing. As a result, Google has added mobile responsiveness a ranking consideration in prior updates.